2028 Colour of the Year
Resurf & Repurpose
Just hopped off a WGSN session on the 2028 Colour of the Year. Radiant Earth.
A warm, grounded orange with an afterglow effect. Comforting, but not passive. There’s energy in it.
In product and tech, it can show up as a visible, high-impact metallic.
In fashion, it’s especially strong in outerwear and women’s tops, where it carries both energy and warmth.
In interiors, it leans tactile. High-touch textiles, soft surfaces, tile, and spaces designed to feel grounded and immersive.
In beauty and wellness, it becomes more tonal. Monochromatic looks, a new evolution of ginger, something warm and close to the skin.
These decisions are not made in isolation. WGSN partners with Coloro to build a shared standard across industries, so designers and manufacturers are working from the same source of truth.
This color is a move toward warmth, stability, and a kind of quiet strength.
Something that feels rooted, especially in a time where things don’t always feel that way.
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